If you're overwhelmed by Brevo's complexity or tired of paying for features you never use, you're not alone. Brevo (formerly Sendinblue) is a powerful email marketing platform, but for many individuals, startups, and businesses, it's simply too much. If you're looking for something more privacy-focused, lightweight, affordable, and easier to use, this guide is for you. In this article, we are going to explore 7 of the best Brevo alternatives in 2025, including newsletter tools that prioritize users’ privacy, simplicity, clean UI, and fair pricing.
Why Look for Brevo Alternatives?
First of all, let’s see why not Brevo and why you should look for Brevo alternatives.
While Brevo offers a comprehensive suite of marketing tools, it’s not the best fit for everyone. Here are a few reasons users consider switching:
Complexity Overload - Many users find Brevo’s interface cluttered and its tools overwhelming for simple newsletter needs.
Email Deliverability- EmailToolTester says that their regular tests indicate that Brevo doesn’t have the most consistent deliverability, unfortunately.
Expensive for Small Lists - Pricing can climb quickly as your subscriber count grows, even if you don’t use most features.
Feature Bloat -Â CRM, SMS, and marketing automation are great for large teams, but often unnecessary for solo creators or small businesses, and sometimes this is a lot for large enterprises, as they have different requirements.
Learning Curve -Â New users often struggle to navigate Brevo's multiple modules, dashboards, and integrations.
Expensive Team Collaboration - If you have more than one person on your team, you’ll need the Business plan and pay $12/month per user. That’s a LOT!!!
Privacy or Compliance Concerns -Â Some users prefer tools with clearer GDPR compliance or local data hosting.
For your reference, here is an experience of a Brevo user.
I recently sent out a newsletter and added recipients from another system. Brevo decided that the campaign's performance wasn't good enough and blocked all these new recipients. Definitely not a great experience, but admittedly, the campaign was not our best. Brevo aims to keep spam complaints to a minimum to prevent their servers from appearing on any blocklists, which I understand.
Roberta Phillips - Author @EmailToolTester.com
If you’re looking to send newsletters or connect with a focused audience, a lighter tool might serve you better, and for less money. Here are our top 7 picks for Brevo alternatives.
1. Hyvor Post - Simple, privacy-focused newsletter platform
Hyvor Post is a privacy-first, simple newsletter platform for easily collecting email addresses from your users and sending them customized newsletter emails built by HYVOR. This Brevo alternative gives you a plethora of features at your fingertips for your use.
At HYVOR, we used several newsletter platforms for our business processes, but we faced lots of issues while using those being abided by our company values and our beliefs. For example,
We are a privacy-focused company, and we say no to user tracking. But most of the newsletter platforms tracked the readers’ activity even without their consent.
Those tools were bloated with lots of unwanted features that we did not even want to use. So, technically, we were paying for features that we did not even use. That’s a loss.
Deliverability issues are common most of the times with newsletter platforms these days which is an issue when it comes to success of email marketing campaigns.
We saw that lots of users are experiencing the same issue. Hence, we thought of building a simple, privacy-focused newsletter platform for everyone out there. And here we are getting ready to release Hyvor Post.
These are the main features included in Hyvor Post:
Key Features
Privacy by Design – No open or click tracking. Emails are sent via Hyvor Relay, our own first-party email delivery service.
Simple Interface – No clutter, no marketing bloat. Just the tools you need to write and send newsletters.
Custom Sending Domains – Send emails from your own domain for brand consistency.
Customizable Email Templates – Clean, responsive templates you can tweak to fit your brand.
Multiple Subscriber List Management – Create and manage multiple lists (e.g., Weekly, Product Updates, etc.)
Team Collaboration – Invite teammates to manage newsletters and subscribers together.
API & Webhooks – Developer-friendly integrations for real-time workflows.
Migration Assistance – The Hyvor team will help you move from your current platform to Hyvor Post. No hassle!
Affordable Pricing: It provides affordable pricing for sending emails. In Hyvor Post, it is priced per the number of emails sent, not the number of subscribers. That is, it is one of the cheapest, most affordable solutions available in the market. For example, 100,000 emails per month will cost around 35€.
Hyvor Post pricing vs other platforms
Brevo will cost you either +100€/month or +200€/month for 100,000 emails per month.
Pros:
No data tracking or invasive analytics. This is ideal for GDPR-conscious users
Clean and intuitive interface with zero fluff
Multiple list management
First-party email delivery via Hyvor Relay
Lightweight, fast, and easy to use
Dedicated migration support
Ideal for privacy-conscious users
Top-notch customer support from the team
Pricing of Hyvor Post
Hyvor Post has the, most affordable pricing in the marketing not only compared to Brevo but also other newsletter platforms out there.
It does not have a free plan but several paid plans starting from €10/month with a 14-day trial period.
Hyvor Post cost you €35/month for 100,000 emails per month which is as low as €0.00035 per email sent.
Thus, Hyvor Post is the best Brevo alternative when it comes to pricing too.
Why Hyvor Post is so Special?
First-party Email Delivery: All emails are sent via Hyvor Relay, our very own email delivery system, ensuring data doesn’t go through third-party providers, unlike in other newsletter platforms.
Reader-first Experience: Your audience gets to read your content without feeling watched.
Independent & Ethical: No ads, no surveillance capitalism, no compromises.
With Hyvor Post, we are not trying to do everything. It's trying to do one thing really well to help you send newsletters without invading your readers’ privacy.
Why Choose Hyvor Post over Brevo? Best for?
Hyvor Post is the best Brevo alternative for anyone, including small to large enterprises, creators, developers, and simply anyone who loves simplicity and gets the job done easily for an affordable price: anyone who is concerned about user privacy. So, if you are looking for a simple newsletter solution, without any unwanted features, easy to use, privacy-focused, affordable, making newsletter creation effortless and reader engagement stronger, Hyvor Post is the ideal choice.
2. Kit(ConvertKit)
This Brevo alternative is built for creators, influencers, and content marketers who want to scale their email list and sell products. It was formerly known as ConvertKit.
Here are the main features of Kit.
Key Features
Simple and effective email editor
Automation workflows designed specifically for creators
Tag-based segmentation for better targeting
Subscriber management tools
Built-in landing page templates and forms
Integration with e-commerce platforms and membership sites
Pros
Strong automation features
Easy-to-use email builder
Built-in monetization tools (e.g., selling digital products)
Cons
Can become pricey as the list grows
The interface may feel complex for total beginners
Pricing
Kit is free up to 1,000 subscribers, then it has paid plans starting at €50/month. But for 100,000 emails per month, Kit will cost you €566/month.
3. MailerLite
This Brevo alternative is an email marketing tool offering automation, beautiful templates, and landing page builders. MailerLite is also a good alternative if you are looking for better pricing than Brevo’s.
Here are the main key features of MailerLite.
Key Features
Drag-and-drop email builder
Marketing automation
Landing page and website builder
Subscriber segmentation and tagging
Integrations with Shopify, WordPress, Zapier, and more
Pros
Very user-friendly interface
Good value for small lists
Decent free plan
Cons
Limited design flexibility compared to premium tools
Email deliverability may vary at scale
Pricing
Mailchimp is free up to 1,000 subscribers, limiting it to 12,000 monthly emails per month. However, the paid plans start at €9/month for 500 subscribers. Mailchimp can be quite expensive with the growth of your email subscriber list.
Check out MailerLite alternatives if this is not your choce.
4. Email Octopus
Email Octopus is a cost-effective email marketing tool than Brevo with essential features and a good design. It is known for its email designs.
Here are the main key features of Email Octopus.
Key Features
Easy-to-use campaign builder
Cold-email automations
Customizable email templates
Integrates with Zapier, Shopify, and more
Subscriber segmentation
Pros
Very affordable pricing
Simple, clean interface
Great for basic newsletter needs
Cons
Lacks advanced automation features
Fewer design and template options
Deliverability issues
Pricing
Free for up to 500 subscribers; paid plans from €9/month. Budget-conscious businesses, early-stage startups, and nonprofits will find this a good Brevo alternative due to the pricing.
Check out Moosend alternatives if this is not your choce.
5. Mailchimp
MailChimp is one of the most popular email marketing platforms, offering a wide range of features from campaign building to automation and CRM tools, and a broad ecosystem.
Here are the main key features of Mailchimp.
Key Features
Drag-and-drop email editor
Built-in CRM features
Landing pages and social media tools
Advanced segmentation and A/B testing
Predictive analytics (paid plans)
Pros
Large ecosystem with lots of integrations
Feature-rich for marketing professionals
Recognizable brand with extensive documentation
Cons
Expensive as the list grows
UI can be confusing for new users
Poor customer support
Deliverability issues
Pricing
Mailchimp has a free plan limiting you to 500 emails per day, plus lots of other limitations, but the paid plans start at €17.18/month for 500 subscribers.
Check out Mailchimp alternatives if this is not your choce.
6. ActiveCampaign
ActiveCampaign is a powerful marketing automation and CRM platform built for businesses that want deep segmentation and sales tracking. As this is more focused on marketing automation, you can consider other Brevo alternatives if you are only looking for an newsletter platform.
Here are the key features of ActiveCampaign.
Key Features
Visual automation builder
Integrated CRM with sales pipeline tracking
Advanced segmentation and personalization
SMS, email, and chat in one platform
Pros
Extremely powerful automation engine
Great CRM integration
High deliverability rates
Cons
Steep learning curve
More expensive than simpler tools
Pricing
For email marketing at Activecampaign, there is no free plan but several paid plans starting from €15/month for 1000 subscribers with lots of limitations. For 100,000 emails per month, it will cost you €150/month.
This is a good Brevo alternative compared to marketing automation
7. GetResponse
This is a flexible email marketing and automation platform with tools for webinars, ecommerce, and sales funnels. So this GetResponse would be a suitable Brevo alternative if you are an e-Commerce brand or you running webinars.
Here are the key features of GetResponse.
Key Features
Email marketing with automation
Website builder & landing pages
Webinar hosting (unique feature)
E-commerce integrations (Shopify, WooCommerce)
Pros
Versatile toolset (email, site, webinars)
Built-in AI tools
Reasonable pricing for features
Cons
Not as beginner-friendly
UI can feel dated
Pricing
GetResponse does not have a free plan but several paid plans with free trial period. Paid plans start from €16/month for 1000 subscribers with lots of limitation like no custom domain. If you want a custom domain you will have to pay them annual or go with an enterprise contact.
When considering price per 100,000 emails per month, GetResponse has a price of €384.58/month which is too high as you grow your business.
How to Choose the Right Brevo Alternative?
Without nonsense, simply consider the following points when you are considering the Brevo alternatives.
Ease of Use -Â Do you want a clean interface or advanced automation?
Pricing - How many subscribers do you have? What’s your budget?
Features -Â Do you need segmentation, automation, or just a writing space?
Privacy -Â Where is your data stored? Are you GDPR-compliant?
Email Deliverability - How is the email deliverability? I do not want my emails to get lost in the spam folders.
If your main goal is simply to write and grow an audience without complexity, Hyvor Post offers an ideal middle ground: privacy-focused, modern, affordable, and focused on writing.
Final Thoughts
Brevo is great for large-scale campaigns and CRMs, but for many, it's simply too much. Thankfully, there are plenty of alternatives, whether you want minimalism, budget-friendly plans, or more control.
Hyvor Post stands out as the best Brevo alternative if you value simplicity, privacy, good email deliverability, great UX, and honest pricing. Start creating emails without getting lost in dashboards.
Ready to switch? Join our waitlist of Hyvor Post.
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